What We Do
Branding refers to the process of creating a unique name, design, symbol, and/or other feature that identifies and differentiates a company or product from its competitors. In the case of financial services firms, branding is particularly important because these firms often provide similar services and it can be difficult for consumers to differentiate one from another.
Corporate identity, on the other hand, refers to the visual and verbal aspects of a company's image, including its logo, typography, color palette, and messaging. A strong corporate identity can help to establish a sense of trust and credibility with consumers and can also be used to reinforce a company's brand.
Logo Marks
Business Cards, Letterheads & Envelopes
Typographic Treatments
Banners & Signage
It's also important to tailor your approach to the specific needs and goals of each individual financial services firm. For example, a startup fintech company may be looking to establish a strong brand identity from scratch, while a more established firm may be looking to refresh its existing branding and corporate identity to better align with its current strategic objectives.
Please contact us to schedule a consultation.